| Adobe Analytics Analyst - Ohio Local at Ohio, New York, USA |
| Email: [email protected] |
| From: Sandeep Bisht, Key Infotek [email protected] Reply to: [email protected] Adobe Analytics Analyst, Ohio Key Responsibilities: Utilize Adobe Analytics and Adobe Workspace to set up and maintain tracking configurations for websites and digital media platforms, ensuring accurate data collection. Utilize and work on CJA (customer journey analytics) Generate and maintain regular reports and interactive dashboards using Adobe Analytics Workspace to visualize and communicate key performance indicators (KPIs) and other relevant metrics. Dive deep into Adobe Analytics data to identify trends, user behavior patterns, and conversion paths, revealing hidden insights that drive optimization strategies. Collaborate with marketing, UX/UI, and development teams to understand business goals and translate them into data-driven, insights into actionable strategies. Craft compelling stories around data. Findings, transforming complex data sets into clear, understandable narratives that inspire strategic decision-making. Develop and deliver presentations that combine data visualizations, insights, and storytelling to effectively communicate findings to both technical and non-technical stakeholders. Continuously monitor data quality and proactively troubleshoot tracking issues, ensuring the accuracy and reliability of analytics data. Knowledge of data wrangling, cleaning, and transforming techniques High level - Key skills : Adobe Analytics , AB test results, AB insights, CJA (customer journey analytics) SQL, R, NoSQL, Hadoop or Python Desired : Power BI Keywords: user interface user experience business intelligence rlang |
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| Fri Jan 19 00:37:00 UTC 2024 |