| GMP/OneTrust Consultant Foster City, CA C2H at Foster City, California, USA |
| Email: [email protected] |
| Job Title: GMP/OneTrust Consultant Location: Foster City, CA Duration: C2H Role/Designation Senior Technical Lead - Digital Marketing Program (GMP, GA, GTM and SEO role ) Education / Qualification Bachelors Degree or higher in Information Systems, Computer Science, or equivalent experience. Certification Any technical certification in Google Analytics, GTM No of years of experience 10 + Team size handled (if any) Minimum 8 or more Primary Skills (Must have) GMP Roles and Responsibilities: 1. Strong experience in Digital marketing, Google Analytics, GTM, Google ads, SEO, Pay per click analysis, KPIs tracking, data analysis, strong communication. 2 Excellent in Analysing performance data and optimized campaigns for better performance. 3 Analytics strategy 4 Analytics dashboarding skills 5 Apart from GA4 and GTM, Tools like hotjar, SiteInprove etc 6 Executed tests, collected, and analysed data and identified trends and insights to achieve maximum ROI. 7 Experience in Monitoring competitors activity to identify any new strategies that may affect business goals. 8 Successfully developed and implemented digital marketing campaigns across a variety of social media channels to drive growth and customer engagement. 9 Well designed and implemented SEO and PPC strategies to increase brand visibility and website traffic. 10 Collaborated with team members to develop effective strategies to optimize website user experience and maximize conversions. SEO roles and responsibilities: 1 Conducting market research to better comprehend prevailing consumer behaviours. 2 Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs. 3 Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clients. 4 Affiliated marketing. 5 Experience in SEO efforts and conversion funnels to generate monthly unique visitors and in monthly revenue. 6 Designed, implemented and optimized retargeting ads using Facebook and AdWords to improve the visitor conversion. 7 Planned and performed keyword research, in SEO. 8 Implemented A/B testing framework for SEO purposes for all content, which improves ranking. Been a part of the launch of a campaign for a new product. 9 Created a holistic paid acquisition strategy which improves ROI. 10 Collect A/B testing data to improve campaign performance, leading to avg improvement (campaign start to campaign end) 11 Email marketing strategy for product based on user engagement to increase the revenue. 12 Conducting market research to better comprehend prevailing consumer behaviours. 13 Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs. 14 Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clients. 15 Managed Social media campaigns and reviewed all website content to optimize it. Secondary skills (Good to have) Job/Role Description As mentioned above. Soft skills/other skills (If any) 1. Strong customer service & customer facing skills 2. Excellent verbal and written communication skills 3. Strong interpersonal skills 4. Excellent multitasking skills 5. Strong organizational skills 6. Ability to lead and motivate others 7. Strong analytical skills 10. Ability to work well in a team environment 11. Be proactive and take strategic decisions and suggest best practices Target companies Not applicable. Thanks, Regards Kousalya Technical Recruiter phone: email : [email protected] -- Keywords: information technology California Georgia |
| [email protected] View all |
| Wed Feb 07 20:07:00 UTC 2024 |