| Business Systems Analyst (Must have Marketo experience) at Remote, Remote, USA |
| Email: [email protected] |
| Hello Friends , I Hope you are doing well. This is Surya from Humac Inc. , Please check the following job description, and if you are interested, or know someone who might be interested, please share your updated resume to reach you. Role: Business Systems Analyst (Marketo experience) Location: Chicago, IL (Remote) Client: Genpact Duration: Long Term Contract Rate: $50/hr on C2C MAX Note: Must have Marketo experience Create/Manage sophisticated, cross-channel marketing campaigns through Marketo and related technologies. Customize communications based on specific user segments and behavior, optimizing channel use, messaging frequency, and dynamic content personalization. Analyze, report, and leverage KPIs to continually refine campaign approaches and messaging through A/B and multivariate testing. Design, experiment, and refine campaign-specific landing pages to boost conversion rates. Support in implementing and maintaining various processes and procedures related to digital analytics and stay current with issues related to accessibility, compatibility, and emerging technologies. Develop advanced marketing automation strategies using Marketo Implement and manage Marketo CRM synchronization, ensuring seamless data exchange and alignment between Marketo and CRM platforms, such as Salesforce. Deploy and maintain Marketo Munchkin code on websites to track visitor behavior and facilitate lead generation and scoring mechanisms. Design and use Marketo Custom Objects to store and manipulate unique business data, using them to enrich segments, smart lists, and campaigns. Configure and execute Smart Campaigns in Marketo, leveraging their dynamic capabilities for targeted and responsive marketing efforts. Utilize Marketo Flow Actions to automate complex marketing processes, enhancing campaign execution and operational efficiency. Maintain compliance with GE policies, procedures, and mission statement. Fulfill those responsibilities and/or duties that may be reasonably provided by GE for the purpose of achieving the operational and financial success of the Company. We reserve the right to change this job description from time to time as business needs dictate and will provide notice of such. -- Best Regards, Sai Surya Teja US IT Recruiter Humac Inc. P: (623)-748-4074 | Email:[email protected] LinkedIn: linkedin.com/in/sai-surya-1b22a721b Phoenix, AZ 85027 Keywords: information technology Arizona Illinois |
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| Mon Mar 04 22:30:00 UTC 2024 |