Home

Digital Engagement Product Owner : Miami Dallas Bentonville, AR : usc only at Dallas, Texas, USA
Email: [email protected]
From:

vivek paliwal,

kpg99

[email protected]

Reply to:   [email protected]

Mention visa and location

Local to 

Miami/Dallas/Bentonville, AR (USC only)

Role                  : 

Digital Engagement Product Owner

Location          :    Miami/Dallas/Bentonville, AR 

Duration          :  Long term

Visa                   :   USC

Job Description:           

Qual Call Notes:

Mid-Level role but open to someone more senior

Marketing cloud product owner, contract to hire

Reason for person prior not working out: They didnt really know the product very well. Communication/organization wasnt there and it didnt feel like product was the right role for them. Communication with stakeholders didnt happen.

Needs someone who understands marketing cloud/salesforce, at least has enough knowledge about it to speak to tech teams, but comes from a product background and mindset mostly. The important product skills are how they intake, build out roadmaps, how they manage bugs, protecting the team that gets shell shocked when things come from left field etc. keep things cool/calm/collected.

Doesnt need a super star with marketing cloud just some exposure is good as long as they have a smidge of salesforce, the marketing cloud piece is intuitive.

They will drive marketing cloud strategy and product

Distributed marketing as a function within marketing cloud is their next big project .. so if the person comes from a complex background like a bank/mortgage with regulations etc. they will do well since Lennar is not highly regulated like that

The impact you will have: 

You will develop and drive a highly visible roadmap and work closely with data science, design, UX and engineering to bring new enhancements to light. 

Specifically, you will be responsible for customer personas 

Owns the reactivation strategy for segments across platforms

Ensure seamless cross platform data connection

Translate high level strategy into detailed technical requirements

We could be a match if: 

You have 5+ years of Product Management experience in backend platforms

Deep domain expertise in product management strategy, tools and methodologies

Advanced knowledge of Salesforce Marketing Cloud, MParticle and CDPs

Solid knowledge of Microsoft Excel and analytical capabilities and Qualtrics

Display strong project management skills to effectively prioritize standard tasks, test activations, team bandwidth and overall deliverables

Strong communication skills and executive presence 

Effective presenter and collaborator

Ability  to think strategically, prioritize, identify and resolve problems in a complex dynamic environment

Bachelor Degree required

You are humble and hungry to make an impact 

Customer obsessed

What is product at Lennar like 

We believe in the lean startup philosophy - it is important that we test and learn quickly to inform our product strategy/direction. 

We are a hybrid product team, but are expanding physical presence in Miami, Dallas and Irvine

Youll report directly to our Senior Manager of Product and will work closely to develop a vision for your specific product area. 

We believe in hiring smart and talented product managers and as a result youll have a good deal of autonomy to articulate ideas and features you think will add value to our users and business.

Ultimately, youll help to define a personalized search and discovery experience to help prospective home buyers find their dream home. 

Keywords: user experience information technology Arkansas
Digital Engagement Product Owner : Miami Dallas Bentonville, AR : usc only
[email protected]
[email protected]
View all
Mon Apr 15 21:33:00 UTC 2024

To remove this job post send "job_kill 1311153" as subject from [email protected] to [email protected]. Do not write anything extra in the subject line as this is a automatic system which will not work otherwise.


Your reply to [email protected] -
To       

Subject   
Message -

Your email id:

Captcha Image:
Captcha Code:


Pages not loading, taking too much time to load, server timeout or unavailable, or any other issues please contact admin at [email protected]
Time Taken: 5

Location: ,