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Need ||Sr. lead Technical Product Owner- Digital Analytics ||Hybrid||6months ||Skype + F2F at Remote, Remote, USA
Email: [email protected]
From:

Diksha Choudhary,

Tek Inspirations

[email protected]

Reply to:   [email protected]

Hi,

Hope you are doing well!

Sr./lead Technical Product Owner- Digital Analytics

Hybrid- Plano, TX 3 days a week onsite

USC/GC 

6-month CTH

Client Toyota

Need LinkedIn

Interview 1st round video 

2nd round onsite

Must have exceptional communication skills because this candidate will be a lead and working with leadership and other business units.

This position would join a team of 45 people 

Dont get hung up on the title product owner as they would be the owner/team lead for the analytics of Toyota.com and Lexus.com.

Functional

Evangelize a hypothesis-based approach to testing and quantitative audience-based analysis to identify digital opportunities

5+ years of experience with large-scale e-commerce data and analytics platform, including building Digital performance KPIs, Performance Marketing, and Testing & Optimization capabilities (AB and MV Testing)

Review/test analytics configurations in Adobe Experience Manager as part of site-creation workflow

Provide basic governance and auditing for Adobe Analytics implementations, report suites, user accounts and other ongoing analytics projects

Develop explicit testing procedures and playbook based on resource plan, best practices, and execution criteria

Demonstrate a deep understanding of digital business metrics and digital analytics best practices with an aptitude for storytelling, and coach the team to focus on explaining not just what happened, but why it happened

Mastery of a wide range of product management and design thinking techniques and tools (e.g., vision setting, user stories, KPIs, customer journey maps, product roadmaps

Technical 

Deep knowledge of the Adobe Experience Cloud (especially Adobe Analytics, Target, and Experience Manager)

Deep understanding of the modern data and analytics technology stack, from leading cloud data platform solutions such as AWS, Amazon Redshift, Google Cloud Platform, to BI applications such as Tableau, Power BI, Adobe Analytics, Google Analytics 360, etc.

Exposure to the value chain of Data and Analytics, from building Data Pipelines to advanced Data Science programs, and for all types of analytics: Descriptive, Diagnostic, Predictive & Prescriptive analytics.

Input, critique and make recommendations on our marketing technology implementation strategy to ensure alignment with ITx

Strong understanding of security and risk principles around data, including governance and architecture considerations

TEAM OVERVIEW

The Business Analytics (BA) team is a lean, cross-functional analytics team that serves Toyotas Sales Pillar. The Marketing Analytics team, a subset of Business Analytics, enables data-driven business decisions across advertising, marketing, and digital domains across the customer journey, by delivering insights and analytics solutions that provide centralized access to data stitched together from disparate sources. The Marketing Analytics team is seeking a highly qualified Digital Analytics Sr. Technical Product Owner.

RESPONSIBILITIES:

Lead

Execute on the defined digital analytics strategy, constantly assessing our approach, tooling, and dashboards, aligned to the overall business analytics strategy

Develop strong relationships with key business and digital product leaders to champion digital analytics & testing, align on focus areas, identify & proactively address problems, and deliver business recommendations

Strong influencing skills that drive alignment with a wide range of stakeholders in a non-hierarchical environment, including business, agencies, and technical teams

Ability to simplify complex ideas and communicate effectively, both verbally and in writing, with senior and junior technical and non-technical audiences

Collaborate with team of web analysts, data visualization and data engineering professionals to gather requirements, prioritize the backlog, and deliver analytics solutions

Empower our digital team and supporting team members with actionable insights allowing them to make effective decisions quickly based on facts

QUALIFICATIONS

Requirements:

Bachelors Degree in Business, Marketing, Mathematics, Computer Science or Statistics, with significant quantitative course work is required

Expertise in Adobe Experience Cloud (especially Adobe Analytics, Target, and Experience Manager)

Proficiency in dashboard development using Tableau/Power BI

Proficiency in data querying using SQL

Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.

Intermediate level experience in generating reporting and insights in sales and/or marketing

Technical experience regarding data models, databases, data mining and querying techniques

Preferred:

Masters degree

Intermediate knowledge of
Big Data Cloud platforms: Google Cloud Platform, BigQuery, AWS Redshift or Databricks Spark

Regards,

Diksha Choudhary

Technical Recruiter

TEK Inspirations 
LLC : 13573 Tabasco Cat Trail, Frisco, TX 75035

Email: [email protected]

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Keywords: business analyst business intelligence information technology green card Texas
Need ||Sr. lead Technical Product Owner- Digital Analytics ||Hybrid||6months ||Skype + F2F
[email protected]
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Tue Apr 30 18:25:00 UTC 2024

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