| Need! MarTech Principal Architect|| Remote at Remote, Remote, USA |
| Email: [email protected] |
| From: vikas, DVG Tech Solutions [email protected] Reply to: [email protected] Hi , Hope you are doing well! Role: MarTech Principal Architect REMOTE (Must be EST or CST) Independent Visa. JOB DESCRIPTION: he Team: Primarily Adobe shop Rebranded from Martech to MACE (Martech and Channel Enablement) Supports all messaging channels on all platforms Enterprise Martech team promoting Adobe toolset Six already on the team, work closely with Product and Marketing team to provide solutions The team supports entire CVS / Aetna lines of business around Martech / MACE Three Pillars of the work in this org: Connected Messaging - Omnichannel may play role. Looking at outbound comm (email / text / comm with customers). Primary focus on consolidating into one standardized platform and vendors for each channel (project for the next year). Personalized content - how they deliver and manage content. AEM is their primary CMS because that is the path they are going. Personalization aspect (Target in Adobe and AJO). Target, AJP, and CDP is the gap she has on her team, so if people have they may be a great fit for team. Data / Personalization Experience - CDP in Adobe. How do they collect the data (Edge network in Adobe) The customer data platform segmentation and how to create profiles. The Need: Martech Principal Architect Personalized content generation Omnichannel is the aspect by which they will push content Adobe / Martech experience required API / Cloud (GCP / Azure) on the integration side Providing solutions with Adobe stack Really wants Adobe Target / AJO / CDP experience (Personalization) - Adobe AEP seems to hold the modules related to personalization Must have awareness of above skills because they need to know how the environment operates. From a cloud perspective, they use GCP, but open to Azure. Must know how to move around off the shelf products, knowing how to use, when to use, or if they should build homegrown solutions. This is not a standard Technical Arch role in that they will not be driving any total tech solutions (won't need to be able to write code). Must have a good blend of Adobe stack and some standard Architecture skills. IV Process: One with Manager One Panel with tech leads and non tech marketing resources leads on the team One panel with the Product Team One potential conversation with Executive Stakeholder Thanks, and regards. Vikas Sr. US IT Recruiter Keywords: information technology Need! MarTech Principal Architect|| Remote [email protected] |
| [email protected] View all |
| Tue May 21 05:14:00 UTC 2024 |