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Job opening for Web Content Designer - Hartford, CT - Remote at Hartford, Connecticut, USA
Email: [email protected]
From:

John,

Mindfore

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Hello,

Hope you are doing good

Job Title: 

Web Content Designer

Location: 

Hartford, CT - Remote

Experiences Required for This Role

Website Content Writing 

At least 3 years of measurable experience in the following:

   Developing modern content for large websites with multiple departments and sizable portfolios of services, informational assets, and applications 

   Creating high level content strategies that focus on logical taxonomies, streamlined user journeys, and human-focused design

   Planning for the discovery, analysis, segmenting, creation, delivery, tracking, and governance of content

   Aligning content with business goals, stakeholder objectives, and user needs

   Inventorying and auditing of content on a local or enterprise level

   Copywriting a high proficiency in writing for real people and motivating them to action

   Conducting in-depth research on industry-related topics to develop original content and optimize current content

   Creating high quality content pieces that can also be used for content marketing needs, including advertising, social media, and email campaigns

   Editing content and proofreading material for errors and inconsistencies

SEO and analytics

  At least 3 years of experience with the following:

   Conducting keyword research, developing SEO strategies, and using industry best practices to increase SERP results and build traffic to content

   Practicing both technical and on-page SEO methodologies to help build Googles EAT objectives 

   Developing high-impact KPIs and tracking the measurable success of content

   Using customer research and site analytics to prove that content is meeting user needs

Content Lifecycle Governance

  At least 3 years of experience and use cases with the following:

   Defining customers needs and identifying content gaps that prevent successful digital experiences

   Optimizing and categorizing content to align with a service-oriented information architecture

   Working with subject matter experts to write clear text in plain language that achieves defined goals

   Reviewing and improving existing content for accuracy, legibility, accessibility, and compliance with State Content Guidelines

   Structuring content in ways that customers are used to, and knowing the difference between features and benefits

   Setting up governance models that support the maintenance of content after publishing

Knowledge, Skills, and Ability

Website Writing and Content Management

   Knowledge of Sitecore or a comparable CMS

   Content creation for websites

   Expert copywriting and editing skills

   Content marketing

   SEO and analytics 

   Knowledge/experience with project management tools (Microsoft Office Suite, Teams, Jira)

   Effective communication skills

   High emotional intelligence

High Functioning in Complex Situations

   Ability to distill complex concepts into simple ideas

   Deadline-driven and able to handle simultaneous tasks, using prioritization models and team communication tools

   Comfort in suggesting better strategies or pointing out risks in current development efforts

   Dependable, organized, and equally able to work independently as well as in cross-functional team environments

Team Player

   Supporting teammates skills and behaviors through development and delivery

   Communication and collaboration with multiple departments and stakeholders

   Creative and analytical thinking with strong problem-solving skills

   Judgment in dealing effectively and diplomatically with government staff

   Ability to maintain strict confidentiality

Preferred Skills & Qualifications

Other Desirable Skills

    Proficient in Sitecore 10.2

   Bachelor's degree in UX, Web Design, Communications, Marketing, English, Journalism, or related field

   3 years of website content writing for a company or institution in a full-time role with defined project-driven goals

   Proficient in Digital content standards and plain language guidelines

   Experience with chatbots, search consoles, and helpdesk services

   Proficiency with content tools, especially development, inventory/auditing, and SEO tools

   A portfolio of published online content

   Industry certification in a field-related discipline

   1 year of experience using customer relationship management platforms such as Salesforce

   1 year of experience using Google Analytics (preferable GA4)

   1 year of experience using data dashboard software like Power Bi

Keywords: user experience business intelligence Connecticut
Job opening for Web Content Designer - Hartford, CT - Remote
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Tue Jun 11 19:18:00 UTC 2024

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Location: Hartford, Connecticut