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Looking for Web Content Designer at Remote, Remote, USA
Email: [email protected]
From:

SAM,

Global IT Family

[email protected]

Reply to:   [email protected]

Requisition ID: 62877

Estimated Duration: 07/15/2024 - 07/15/2025

Requisition Name: Web Content Designer - Level 4

450 Columbus Blvd., Suite 1202   Hartford,  Connecticut    06103

Remote

When you join our Digital Government team, your daily mission will be to raise people up by simplifying government engagements. And you'll do this through cutting-edge digital optimization strategies, data-driven solutioning, and trust-building partnerships with customers and stakeholders.

Does this jibe with your own mission If so, the State of Connecticut may be the place for you.

This is You

Digital Guru. You create high-impact online experiences that change peoples lives.

Solution-Focused. You easily see problems in current processes and proactively find ways to solve them.

Data Aware. You know how to use data and user feedback to directly improve content.

Customer-centric. You understand UX and how to design digital journeys for real people.

Info Junkie. You stay on top of industry news and the latest best practices for your skillsets.

Highly Organized. You understand project planning, agile methodology, and you deliver on deadlines..

Service-Oriented. You are passionate about public service and improving experiences for citizens.

About the Role

The Digital Website Content Writer will work closely with our cross-functional project team focused on building and improving the State of Connecticuts websites and digital assets. Your work will involve assessing customer needs and creating high impact content for web pages, digital applications, chatbots, user guides, and other customer-facing assets. An ideal candidate should know content inside and out how to structure it, how to write it, how to apply it in user-focused page design, and how to track its effectiveness. You must be an expert copywriter who knows how to communicate user benefits over features. And you must also show a high level of mastery of content taxonomy, SEO, service design, and optimizing customer journeys.  

You will need to have a deep understanding of our audience and be able to clearly communicate how your content will address their needs. In addition, the candidate should show a command of modern content standards, and be able to clearly communicate content issues and solutions to various levels of stakeholders.

Experiences Required for This Role

Website Content Writing At least 3 years of measurable experience in the following:

   Developing modern content for large websites with multiple departments and sizable portfolios of services, informational assets, and applications

   Creating high level content strategies that focus on logical taxonomies, streamlined user journeys, and human-focused design

   Planning for the discovery, analysis, segmenting, creation, delivery, tracking, and governance of content

   Aligning content with business goals, stakeholder objectives, and user needs

   Inventorying and auditing of content on a local or enterprise level

   Copywriting a high proficiency in writing for real people and motivating them to action

   Conducting in-depth research on industry-related topics to develop original content and optimize current content

   Creating high quality content pieces that can also be used for content marketing needs, including advertising, social media, and email campaigns

   Editing content and proofreading material for errors and inconsistencies

SEO and analytics At least 3 years of experience with the following:

   Conducting keyword research, developing SEO strategies, and using industry best practices to increase SERP results and build traffic to content

   Practicing both technical and on-page SEO methodologies to help build Googles EAT objectives

   Developing high-impact KPIs and tracking the measurable success of content

   Using customer research and site analytics to prove that content is meeting user needs

Content Lifecycle Governance At least 3 years of experience and use cases with the following:

   Defining customers needs and identifying content gaps that prevent successful digital experiences

   Optimizing and categorizing content to align with a service-oriented information architecture

   Working with subject matter experts to write clear text in plain language that achieves defined goals

   Reviewing and improving existing content for accuracy, legibility, accessibility, and compliance with State Content Guidelines

   Structuring content in ways that customers are used to, and knowing the difference between features and benefits

   Setting up governance models that support the maintenance of content after publishing

Knowledge, Skills, and Ability

Website Writing and Content Management

   Knowledge of Sitecore or a comparable CMS

   Content creation for websites

   Expert copywriting and editing skills

   Content marketing

   SEO and analytics

   Knowledge/experience with project management tools (Microsoft Office Suite, Teams, Jira)

   Effective communication skills

   High emotional intelligence

High Functioning in Complex Situations

   Ability to distill complex concepts into simple ideas

   Deadline-driven and able to handle simultaneous tasks, using prioritization models and team communication tools

   Comfort in suggesting better strategies or pointing out risks in current development efforts

   Dependable, organized, and equally able to work independently as well as in cross-functional team environments

Team Player

   Supporting teammates skills and behaviors through development and delivery

   Communication and collaboration with multiple departments and stakeholders

   Creative and analytical thinking with strong problem-solving skills

   Judgment in dealing effectively and diplomatically with government staff

   Ability to maintain strict confidentiality

Preferred Skills & Qualifications

Other Desirable Skills

   Proficient in Sitecore 10.2

   Bachelor's degree in UX, Web Design, Communications, Marketing, English, Journalism, or related field

   3 years of website content writing for a company or institution in a full-time role with defined project-driven goals

   Proficient in Digital content standards and plain language guidelines

   Experience with chatbots, search consoles, and helpdesk services

   Proficiency with content tools, especially development, inventory/auditing, and SEO tools

   A portfolio of published online content

   Industry certification in a field-related discipline

   1 year of experience using customer relationship management platforms such as Salesforce

   1 year of experience using Google Analytics (preferable GA4)

   1 year of experience using data dashboard software like Power Bi

Qualifications 

Type 

Category 

Qualification 

Description 

Competency 

Required   

Skills 

Others 

Content marketing 

Proficient (4-6 Years) 

No  

Skills 

Others 

Salesforce 

Proficient (4-6 Years) 

No  

Skills 

Others 

SEO and analytics 

Proficient (4-6 Years) 

No  

Skills 

Others 

Sitecore 

Proficient (4-6 Years) 

No  

Skills 

Others 

Web content management systems 

Knowledge of content management systems 

Proficient (4-6 Years) 

No  

Skills 

Others 

Writing and Editing Skills 

Advanced (7-9 Years) 

No  

Education 

Others 

Bachelor's Degree 

Bachelor's degree in Communications, Marketing, English, Journalism, or related field 

Proficient (4-6 Years) 

No  

Skills 

Others 

Communication skills both verbal and written 

Proficient (4-6 Years) 

No

Thanks & Regards,

Sameer Kumar

Global IT Family

Email: [email protected]   

www.globalitfamily.com

Skype: sameer.satapathy

LinkedIn : https://www.linkedin.com/in/sameer-satapathy-10ab0318/ (Open to connect in Linkedin)

Connect with us!

Keywords: user experience business intelligence information technology Idaho
Looking for Web Content Designer
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Wed Jun 12 21:22:00 UTC 2024

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