| Retention Engineer at Hybrid- Newark, NJ. at Newark, New Jersey, USA |
| Email: [email protected] |
| From: Raj Khan, Convextech INC. [email protected] Reply to: [email protected] Hi, Hope you are doing good.!! Please let me know if you are interested in the below position.!! Position: Retention Engineer Location: Hybrid- Newark, NJ. Duration: 6+months contract Visa: Only USC/GC/EAD Interview: Video/Skype Job Description: Responsibilities: Campaign Strategy: Develop comprehensive retention marketing strategies tailored to different user segments. Focus on increasing app engagement and reducing churn rates through tests that strengthen the value proposition, educate about the product, and champion differentiated content. Campaign Execution: Plan, execute, and optimize app and web campaigns using in-house martech tools. Leverage channels such as push notifications, in-app messaging, email, and social media to re-engage inactive users and prevent churn. A/B Testing: Conduct A/B tests to evaluate the effectiveness of different retention tactics. Iterate on campaigns based on performance data to continuously improve results. Lifecycle Marketing: Develop and implement lifecycle marketing campaigns to guide users through key stages of their app journey, from onboarding to retention and reactivation. Cross-Functional Collaboration: Collaborate with product teams to implement features and functionalities that enhance user engagement and satisfaction. Provide valuable insights and feedback based on customer data. Retention Metrics Tracking: Monitor and report on key retention metrics such as retention rate, churn rate, and customer lifetime value. Provide regular updates to stakeholders on campaign performance and impact. Customer Feedback Analysis: Gather and analyze customer feedback and sentiment data to gain insights into user preferences and pain points. Leverage these insights to inform retention strategies and product improvements. Develop a strong understanding of how customers interact with the product and the underlying reasons why they love or leave the service. Qualifications: 3+ years of experience developing and launching email, on-site, and app marketing campaigns. Strong testing and experimentation acumen with strategic and analytical skills. Ability to understand data and gain key insights to drive the business. Strong project management, organization, and prioritization skills. Prior experience working in a cross-functional setup that spans product, tech, QA, program, and international teams. Excellent verbal and written communication skills. Preference for candidates with prior retention marketing experience. Best Regards Md. Raj khan US IT Recruiter ConvexTech Inc. Email: [email protected] Linkedin linkedin.com/in/md-raj-khan-9b1498204 Keywords: quality analyst information technology green card Maryland New Jersey Retention Engineer at Hybrid- Newark, NJ. [email protected] |
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| Wed Jun 12 22:43:00 UTC 2024 |