| Product Owner - Adobe or Martech Technologies at Irving, Texas, USA |
| Email: [email protected] |
| From: Albert, Involgix [email protected] Reply to: [email protected] Position: Product Owner - Adobe or Martech Technologies Location: Irving, TX - Hybrid Duration: Long Term Martech Product Owner "Significant experience with Adobe implementations using Adobe Experience Platform or more of the following products: Adobe Launch, Adobe Target, Adobe Experience Manager, Adobe Campaign, or Adobe Marketo Engage Other equivalent Martech technologies are also accepted Demonstrated ability to solve complex business problems to maximize value leveraging Platform capabilities and features Ability to use storytelling to influence decisions without formal authority Adobe Business Practitioner certifications on the Products above (or equivalent) a plus Even better if you have Certified SAFe Product Owner/Product Manager designation and/or Certified Scrum Product Owner designation " "Become an expert on Adobe Experience Platform capabilities and represent it in campaign design, IT grooming and solutioning sessions Collaborate within Martech team to translate product strategy into a roadmap with well-defined and prioritized user stories, and features and enablers Establish objective goals for Adobe Experience Platform with success and acceptance criteria using meaningful metrics, KPIs, and quantifiable business outcomes Serve as Platform evanglist across Verizon Business Group " "Establish and maintain scalable processes that ensure best practices in campaign and lead management Create and maintain metrics reports on marketing and sales activities and effectiveness and business impact Proactively explore data to find trends, discover KPIs, and apply proper hypothesis testing Monitor campaigns to optimize performance based on industry best practices Provide recommendations that enhance future campaign performance and measurements Develop robust KPIs and scorecards for marketing performance monitoring Produce and maintain metrics reports on marketing and sales activities, effectiveness, and business impact Present analysis and findings to a variety of audience Evaluate new technologies and add-on applications to improve and optimize marketing team performance" Keywords: information technology Texas |
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| Tue Feb 28 12:43:00 UTC 2023 |