| Email Specialist Digital Marketing / Washington DC / Contract at Washington, DC, USA |
| Email: [email protected] |
| Oorwin Email Hello Position : Email Specialist Digital Marketing Location : Washington DC ( Hybrid ) Locals Preferred Duration : 6 months extendable Contract Key Responsibilities of the Role: Code emails based on design files from creative team or direction from marketing managers. QA and troubleshooting html files using Litmus, Email on Acid, or similar inbox rendering tools. Maintain content library within Adobe Experience Manager and advise in planning and delivery of assets across audience segments. Collaborate with Marketing leads to determine scope for new projects and opportunities. Ensure email campaigns deploying across multiple internal systems adhere to industry best practices. Research and stay ahead of updates with email clients, platforms, or devices which may require changes to email templates. Assist in documentation of internal best practice and process development documentation. Have a strong understanding of email marketing platforms (e.g., Adobe, Salesforce, Oracle, etc.) Collaborate with internal teams and product lines of business to make optimizations around design/code based on email metrics. Recommend forward thinking strategies, tests and innovations. Knowledgeable about industry trends and email best practices and passionate about digital marketing and how to identify new partners and trends. What it takes to catch our eye Knowledge of Adobe and Salesforce is important one of them should be very self-sufficient and lead well! Experience with Dreamweaver, HTML a strong plus Review all asset files to ensure they adhere to business requirements. QA all campaigns prior to deployment to validate links, images, subject lines, personalization, and audience segments are set up correctly. Shared ownership and management of email calendar Document business rules for email campaigns and define testing plans with keen eye for driving customer engagement. Report and analyze campaign results and socialize trends and learnings to improve channel performance. Participate in email planning and creative review meetings. Assist with list management of email marketing database. Troubleshoot technical issues related to html, list segmentation, deployment, and reporting. Continually perform competitive analysis of industry best practices and trends Have a strong understanding of email marketing platforms (e.g., Adobe, Salesforce, HubSpot, Mailchimp, etc.) Recommend forward thinking strategies, tests, and innovations. Support managers to also present findings (weekly or, monthly as needed); collaborate with internal teams and product lines of business to make optimizations. Thank you, Ram Lokesh | US IT Recruiter Fixity Technologies M: +1 331 334 4063 Email: [email protected] | Web: www.fixitytech.com https://www.linkedin.com/in/lokesh-manthripragada-8b9454240/ USA | Mexico | India The contents of this email message and any attachments are intended solely for the addressee(s) and may contain confidential and/or privileged information and may be legally protected from disclosure. If you are not the intended recipient of this message or their agent, or if this message has been addressed in error, please immediately alert the sender by reply email and then delete this message and any attachments. If you are not the intended recipient, you are hereby notified that any use, dissemination, copying, or storage of this message or its attachments is strictly prohibited. Keywords: quality analyst information technology |
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| Wed Aug 30 23:01:00 UTC 2023 |