| NEW EXCITING ROLE : Digital Analytics Analyst - Adobe Analytics at Wilmington, Massachusetts, USA |
| Email: [email protected] |
| From: Rachna, TheStaffed [email protected] Reply to: [email protected] Role: Digital Analytics Analyst - Adobe Analytics Location: Wilmington, MA. (3x/week onsite) Type: 6 Months + Extendable Contract Client: Analog Devices, Inc (www.analog.com) Project this candidate will use Adobe Analytics on the Analog.com website to measure key metrics in the customer journey. This includes metrics such as: what is downloaded, where are customers clicking, what is added to their cart, ow many people visited a section of the website, a design aspect Requirements: *3+ years of overall technology/digital analytics experience focus on web tracking implementation and customer online behaviour reporting *3+ years of experience with Adobe Analytics and products (Adobe Launch, Adobe Target, etc.). * Strong understanding of web analytics concepts, including data capture methodologies, segmentation, conversion tracking, and data governance. * Solid understanding of digital marketing concepts and metrics (e.g., PPC, SEO, CRO, A/B testing). * Excellent analytical and problem-solving skills; able to translate complex data into actionable insights. * Strong communication and presentation skills; able to communicate technical concepts to non-technical stakeholders. * Self-motivated; able to work independently and in a team-oriented, collaborative environment. * Bachelor's degree in a relevant field (e.g., Computer Science, Statistics, Business Analytics) or equivalent practical experience Keywords: Massachusetts |
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| Wed Sep 13 23:30:00 UTC 2023 |