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Jawid - UI/UX Product Designer.
[email protected]
Location: Campbell, California, USA
Relocation: No
Visa: Us Citizen
Jawid
Contact: 332-334-9444
Email Id: [email protected]



OBJECTIVE
Seeking a product designer position at an organization that develops exceptional and innovative digital products


SUMMARY:
Interaction Design: High and low-fidelity wireframes, High and low-fidelity prototypes, flowchart diagrams, interface specifications, end-to-end user-centered design process, design reviews with cross-functional stakeholders
SaaS Design: Experience developing flows, journey maps and wireframes depicting SaaS capabilities and users who use applications that apply those services, interviews with SME s and discovery sessions to gather insights about SaaS capabilities
User Interface Design: Mockups development, design systems, design review rounds, defining color palette, typography, spacing usage and interface specifications for style guide development
Usability Evaluation: Formal and informal usability lab testing, test plans, task scripts, participant screener surveys, quantitative and qualitative data analysis, usability findings report
Applications/Programming: Figma, Adobe Creative Suite, Sketch, In Vision, HTML, CSS, JavaScript
Stakeholder Management: Conduct discovery sessions with stakeholders, manage design reviews/discovery sessions with stakeholders throughout user-centered design process


EDUCATION:
M.S. in Human Factors Engineering, San Jose State University, San Jose, CA Dec. 2006
B.A. in Psychology, San Jose State University, San Jose, CA Dec. 2002


PROFESSIONAL EXPERIENCE:
Sr. Product Designer
Deloitte
04/2022 - 06/2023
Designed the end-to-end user experience for Kroger s Compliance applications by incorporating design system patterns and collaborating daily with client and offshore development teams
Led discovery sessions with client and SME s on capabilities of the current inspection tools and gathered insights about designing use cases for the user experience
Designed user journey maps depicting use cases of Maximo (backend service) capabilities and intuitive user interactions by providing areas for opportunities for testing, and division of segments of UI-backend interactions.
Conceptualized user interfaces and workflows with attention to human-computer interaction and user-oriented design best practices
Created multiple personas and user journey maps for multiple associate-facing applications
Applied research findings into the designs in which we validated team assumptions and challenges.
Worked closely with cross-functional teams on creating elegant user experiences for digital products
Participated in UX and product workshops aimed at connecting product design with customer needs and business and technology requirements
Developed mockups and prototypes for task management application that allowed users to manage delivery, workforce, tasks and store operations

Albertsons Companies, Pleasanton, CA
Sr. UX Architect
08/2020 - 04/2022
Led design efforts for the redesign of the entire customer service experience by using Salesforce lightning design system by developing user journey maps and service blueprints for customer ID and verification, loyalty card programs, refund management, and product offers
Led discovery sessions on gathering insights and bullding personas and use cases for refund transparency projects
Designed the detailed wireframes and user flows for the agent CSR application allowing agents to provide customer new and escalated refunds and redeliveries
Designed flows of happy paths and exception cases for Safeway s chatbot incorporating catalogue search, store locator and merging loyalty card accounts under one household for easier management.
Performed a UX analysis of existing top level pages to recommend changes and make the site user-friendly. Environment: Figma, Sketch, Drupal, JIRA, Trello, Photoshop, Wireframes, Sitemaps, Design Thinking
Designed the Last Mile application experience which allows users to configure delivery attributes per store or network level through a first of its kind self-service and digital solution.

Wells Fargo, San Francisco, CA
UX/Visual Designer
11/2019 07/2020
Designed mockups and user flows for onboarding new business customers to Wells Fargo s suite of enterprise applications based on Wells Fargo s design system
Designed the concept and iterated on the designs for onboarding application based on collaborations with interaction designers, product managers, accessibility specialists, content strategists and developers.
Experienced in creating web wireframes using Figma. Experienced in creating low-fidelity prototypes using Figma for both web applications and native mobile applications. Designed mockups for the native mobile apps to provide intuitive experience.
Designed flows and high-fidelity screens/prototypes for Request for Information application then developing high-fi mockups based on Wells Fargo's Pioneer design system whilst working in an iterative, user-centered design process
Develop mockups for setup and use of voice modality for a business mobile app as a method for user authentication.
Measuring the human-computer interaction (HCI) element of a design.
Created native mobile mockups for the mobile capture flow of check deposits for business customers
Created prototype for Markets Served section of Request for Information application for flows; sections utilizing Design Systems framework
Conducted a thorough audit of visual styles for Commercial Enterprise Office (CEO) enterprise applications in terms of spacing usage, color palette, typography, patterns usage and component usage based on Wells Fargo s design system
Proposed a new type of style guide to provide spacing rules use cases, patterns and WFRIA s components use cases

Bank of America, San Francisco, CA
UX Designer
03/2016 11/2019
Led design efforts in the creation of experiences for banking features on the mobile app, such as transfer money, Small Business 360, Erica AI, Fast Track and Customer Profile Engagement by designing the complete baselined wireframes, managing stakeholder feedback and design reviews and translating user research findings into design decisions
Created UX planning and strategy for establishing process for developing baselined wireframe process across every mobile app initiatives.
Created wireframes, prototypes, and high-fidelity mockups using tools such as Figma, Sketch, InVision.
Developed tracking requirements for capturing key metrics for UX wireframes development for mobile, mWeb and Online Banking applications
Coordinated with team in Charlotte and offshore on wireframe tracking process and baselined wireframes
Created the complete Windows mobile app visual specs for the BofA mobile app with all redlining and style guide components
Designed wireframes with interaction specifications for enterprise global workforce management tool directed towards managers

Quisk, Sunnyvale, CA
UI/UX Developer
10/2015 01/2016
Provided interaction design solutions including mockups, task flows and interaction specifications for a customer support admin portal
Defined the visual design styleguide standards and develop styleguide specifications document for a customer support admin portal
Develop HTML prototype with Javascript and CSS for a customer support application utilizing the bootstrap framework
Collaborate with product owner, development and QA teams on the mockups and navigation flows for the admin portal
Conduct UX planning and strategy on several key UX initiatives
Participate in strategic meetings to define UX planning, and strategy for company-wide initiatives
Design pixel-perfect mockups based on style guide standards

Cisco Systems, San Jose, CA
UX Design Lead (2-month contract)
06/2015 08/2015

Led UX efforts for Smart Services User Experience (SSUE) framework by coordinating with a 2-member offshore team, interviewing onsite stakeholders to gather requirements and developing sketches and wireframes
Designed screens of different scenario for SSUE framework for both iOS and desktop versions so as to incorporate Responsive Web Design requirements
Created and maintained UI assets to leverage brand/product consistency in Figma.
Provided direction to offshore design team for enterprise application designs in daily meetings
Designed wireframes and sketches for enterprise application and collaborated with offshore design team to convert wireframes into visual designs
Presented the wireframes to stakeholders and worked iteratively to update designs based on their feedback within the time constraints
Created designs in Agile development methodology by working within 2-week sprints to deliver designs
Collaborated with UX researcher on conducting usability testing on paper prototypes and improved designs based on the feedback from users

Quisk, Sunnyvale, CA
UI/UX Developer
04/2015 06/2015
Provided interaction design solutions including mockups, task flows and interaction specifications for a customer support admin portal
Defined the visual design styleguide standards and develop styleguide specifications document for a customer support admin portal
Develop HTML prototype with Javascript and CSS for a customer support application utilizing the bootstrap framework
Collaborate with product owner, development and QA teams on the mockups and navigation flows for the admin portal
Conduct UX planning and strategy on several key UX initiatives

Xerox Remote work
Senior User Experience Designer
07/2014 03/2015
Designed wireframes for benefits admin applications by applying Responsive Web Designs to ensure
Develop visual design mockups using visual design standards for the RightOpt portal s top-level navigation that provides entry points into 3 other admin applications
Develop demo prototypes utilizing existing CSS and Javascript classes/files to create a centralized navigation that s consistent and seamless on RightOpt portal site and Advantage applications.
Conceptualized user interfaces and workflows with attention to human-computer interaction and user-oriented design best practices, constantly for the simplest, most intuitive and pleasant user experience.
Design the main medical screen with a Health Plan Evaluator (HPE) tool along with HPE lightboxes that captures users health status needs and the health results screen that displays the annual out-of-pocket costs based on the user s health status needs
Create responsive web designs in the form of mockups, wireframes and functional specifications for benefits administration applications
Use bootstrap to define the responsive web design break points as you transition from desktop to tablet to mobile device
Conduct strategic meetings with internal UX team as well as cross-functional teams
Collaborate closely with product management, user experience and offshore development teams on variety of web projects
Participate in design review rounds for desktop and mobile designs

Senior Interaction Designer
Mercedes-Benz Research & Development North America, Sunnyvale, CA
08/13 01/14
Using human-centered experiences.
Developed wireframes, interaction specifications and user flows for smartDrive 3.0, a next generation iOS application and collaborated with multi-disciplinary team in an agile development methodology environment
Designed interaction design solutions, including wireframes and functional specifications for multiple apps for a built-in vehicle infotainment interface
Tested smartDrive v2.0 iOS app based on compliance testing of response time, contrast ratio and other compliance testing features, documented the findings and presented to executive leadership
Designed flows to determine restrictions on screen interactions on the applications while driving
Developed content for iOS app and utilized a macros spreadsheet to determine pixel width of content across components on the individual screens and across 14 different languages

Senior User Experience Designer/Usability Engineer
Cisco Systems, San Jose, CA
11/12 05/13
Conducted usability testing on internal applications to support finding and registering for training courses,
Developed test scenarios, personas, surveys and test plans for user experience study of the Cisco s internal learning and development application, CEC application and WebEx Social s LDT application
Conducted usability tests on LDT products, analyzed findings from the testing and developed recommendations to enhance the new designs in an Agile environment
Developed interactive prototypes in Dreamweaver for LDT Browse and Brochure views to be the products tested in two separate user experience studies.
Analyzed survey data, think-aloud comments and task-based questions to produce UX readouts
Developed design recommendations based on UX studies findings in accordance with technical feasibilities and visual design guidelines

Interaction Designer for Web and Mobile Interface
US Bank, San Francisco, CA
11/10 07/12
Designed interaction designs for iOS application for the US Bank mobile app for multiple features and presented designs to multidisciplinary teams and made iterations based on feedback
Developed interaction design solutions, including detailed wireframes, flowchart diagrams, mockups and BRD documents for front-end web projects
Extensive experience planning, developing and formulating user experience design activities in an Agile and Scrum environments
Collaborated with both mobile UX team and stakeholders on the UI requirements for developing the upcoming mobile app and based on these, developed the wireframe documents with interface specifications
Provided walkthrough on user experience requirements for front-end developers and conducted end to end user experience in product development lifecycle.
Utilized Visio to develop interaction models with dynamic annotations to the interaction requirements as per business and UX goals
Developed detailed wireframes for variety of page templates, and developed interaction specifications documents for specific design elements for front-end U.S. Bank applications
Collaborated with business stakeholders during conceptual phase of projects and gathered requirements based on their needs/goals and developed interaction design solutions, including high-level and detailed wireframes incorporating business requirements
Developed detailed wireframes utilizing Photoshop that are based on U.S. Bank visual design style guides by collaborating with the UX and Visual Design team
Analyzed UI artifacts from UX team and produced mockups, wireframes, URLs lists and process flows to ensure successful handoff to the requirements team.
Supported user-centered design objectives throughout the Agile development environment from requirements phase to development to testing phase by documenting business needs in wireframes/interface schematics, capturing interaction and navigation flows and conducting walkthrough sessions with development/testing teams

Information Architect
Design Reactor, Campbell, CA
06/10-06/10
Created the redesign of the 6Connex site by incorporating business requirements and technical requirements by utilizing Visio.
Collaborated with stakeholders by developing detailed wireframes and sitemap and going thru review rounds and arriving at final designs based on wireframes and sitemap.
Utilized Photoshop to incorporate mockups into the wireframes for the 6Connex Website
Participated in several wireframe review rounds with stakeholders and incorporated their feedback into the final deliverable
Presented final deliverable to the stakeholders on a timely basis and worked with developers on implementing wireframes into an interactive Website

User Experience Architect
Cisco Systems, San Jose, CA
07/08-09/08
Developed UI wireframes based on the evaluation of the Friends and Blocked Players lists using Fireworks
Worked with Web developers, IT managers and business analysts to gather requirements specifications for Cisco s internal sales app.
Developed high-fidelity mockups using Visio for Cisco's internal sales application
Participated in brainstorming sessions with Cisco s worldwide sales and processes team to uncover and solve unique challenges

Information Architect
Level Studios, San Jose, CA
11/07 - 06/08
Conducted usability testing and developed reports and design recommendations for clients such as Cisco and Apple
Organized large content of information into user-friendly applications by developing wireframes and blueprints with Visio
Developed sitemap and wireframes for several clients based on the client requirements and user experience design principles.
Developed detailed wireframes, sitemap and interaction specifications by utilizing Axure for Website where High School students can learn about Design careers and opportunities to upload and view media and ask questions from experts
Conducted user discovery sessions to understand client needs and incorporated their feedback into deliverables
Prepared and facilitated usability testing and developed usability report and presented them to clients for Cisco's Small and Medium Business Web property
Collaborated with project managers, executives and other IA's to develop user-centric software and online applications

Usability Engineer
IGN/Fox Interactive Media, Brisbane, CA
04/07 - 08/07
Conducted extensive analytics utilizing Google Analytics, ATA (IGN analytics system) across all the main channels (IGN Website sections) and developed reports based on the analysis
Developed user performance reports with design recommendations and conducted strategy meetings on web projects
Developed tracking requirements specifications for many channels through implementing tracking for Web elements from which I monitored and analyzed its performance
Presented findings to executives, which in turn led to content changes on website

Usability Engineering Intern
Oracle Corp via Workforce Logic, Redwood City, CA
11/05 - 07/06
Created task storyboards in Visio to visualize the user interactions involving the transactional search modules that existed on multiple Oracle applications
Conducted usability testing and developed final report with recommendations for multiple enterprise applications
Developed prototypes for Metalink application, a Web application for database administrators, after transferring the Visio wireframes into Dreamweaver to add interactions
Worked on high-fidelity prototypes via Adobe Illustrator and ImageReady in order to have a seamless appearance
Analyzed data from user research studies and assisted in presenting the findings to managers

Design Researcher Intern
Yahoo! Inc., Sunnyvale, CA
06/05 - 09/05
Developed usability documentation for the preparation of a competitive analysis study of 4 products, facilitated the sessions, analyzed the findings and presented findings to stakeholders
Conducted usability testing of Yahoo! Calendar and its top competitors
Developed detailed reports based on competitive analysis study, and provided high level findings and design recommendations to the stakeholders
Engaged in strategy meetings for communication products
Analyzed data of usability study and presented findings to stakeholders and the entire User Experience team
Compiled and summarized relevant findings from existing studies in the area of calendaring to help in the design and direction of the next version of Yahoo! Calendar
Conducted meta-ethnographic research of existing relevant ethnographic research into understanding Yahoo! Communications market segment users


REFERENCES:
Available upon request
Keywords: quality analyst artificial intelligence user interface user experience information technology California Idaho Iowa

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